AMERICAN ANGUS ASSOCIATION - THE BUSINESS BREED

steers in feedlot

Success Despite Changes

Certified Angus Beef celebrates 47 years with more than 1.235 billion pounds sold.

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semi truck

Data Make the Difference

Using eIDs and TSUs, commercial producers get solid, accurate data for herd improvement.

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The opportunity cost of replacement heifers is something to strongly consider before loading the truck this fall. [Photo by Preston Keres, USDA.]

Purchasing Bred Females

With herd rebuilding seemingly delayed another year, there is an opportunity in bred and replacement heifers.

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CAB FQF Panel

Data-Driven Progress and Partnerships

Industry leaders shared data-driven strategies for capturing premiums through carcass quality, consumer alignment and producer-packer collaborations at 2025 Feeding Quality Forum.

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Kelli Retallick-Riley

Sorting Gate

AGI President Kelli Retallick-Riley shares opportunities to improve heifer selection utilizing tools such as EPD values for maternal traits, performance and culling records, and GeneMax Advantage.

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The link

The Link

The paradox of simplicity in a complex industry.

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David O’Diam, vice president of retail for Certified Angus Beef

Consumer Demand and the Power of Quality

At the 2025 Feeding Quality Forum, David O’Diam of Certified Angus Beef addressed the current retail beef environment, highlighting both opportunities and challenges in today’s marketplace.

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Calves at Sale Barn

From the Field

Notes from your regional managers on marketing and adding value.

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Market Closeout - Troy M

Market Closeout

Commercial cattlemen succeed when they build cow herds that work for them and create calf crops that work for their customers. Genetics and marketing matter, but the real key is alignment.

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