Marketing
Demand, verification programs, pricing, risk management and more.
Reimaging Red Meat Yield with Dale Woerner
The current red meat yield equation was rolled out in 1962. Cattle have changed, but calculations to compensate producers haven’t. At Feeding Quality Forum, Dale Woerner of shared technology to calculate a more accurate assessment of red meat yield.
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Most Consumers Are Unfamiliar, or Only Slightly Familiar, with Regenerative Agriculture
Survey finds consumers are unfamiliar with regenerative agriculture, increasing importance of food affordability.
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Reviewing Cow-Calf Share and Cash Lease Agreements
Cow-calf share leases or cash leases should be reviewed for the upcoming year.
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The Link
Troy Marshall shares a lesson that extends beyond cattle marketing in this edition of “The Link.”
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The Influential 10% with Paul Dykstra
Take a listen as Paul Dykstra with Certified Angus Beef chats with Miranda Reiman about recent data revealing an opportunity to access brand premiums. Of visually eligible cattle that fell short of carcass brand specifications, 10% were within 30 degrees of the lowest marbling score eligible for the Certified Angus Beef® brand.
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Cow-calf Producers Can Gain Carcass History by Enrolling in Steer Feedout
Enrollment deadline for Missouri Steer Feedout is Oct. 10. Cow-calf producers benefit by learning how their steers do in the feedlot and on the rail.
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In The Cattle Markets
Stephen Koontz of Colorado State University assesses USDA’s August “Cattle on Feed” report.
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The Link
Author Troy Marshall explores how to put the right cattle with the right information in front of the right people at the right time.
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