AMERICAN ANGUS ASSOCIATION - THE BUSINESS BREED

Angus Bull Book

Angus Bull Book

Find your next influential Angus sire.
The Angus Bull Book: 2025 Angus Sire Directory is your resource for some of the top genetics in the breed. 

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Looking for the perfect fit for your herd? 

Angus Journal subscribers received their free copy of the 2025 Angus Bull Book with the October issue, but with the online version of this sire directory, EPDs are updated weekly, so you can find the perfect fit this breeding season.

Angus Bull Book: Spring 2026 Angus Sire Directory

You have the Angus sire they’ve been looking for. We’ll make sure they see him.

Reach new customers ready to use your genetics to influence their herd with the Angus Bull Book: Spring 2026 Angus Sire Directory 

The Angus Bull Book includes:

  • Mailed as a standalone printed book with the March Angus Journal, reaching 27,500 readers.
  • Angus Bull Book published online with Pasture to PublishSM — live EPDs updated weekly.
  • Angus Bull Book promotion in print, digital and audio.
  • Optional digital bonus offers.

The details 

Reservation deadline: Jan. 10, 2026
Materials deadline: Jan. 15, 2026

 

$1,500 for full page*: includes feature image, optional supporting image, bull pedigree and EPDs, footnote, semen sale details, ranch/farm logo, contact information 

Optional digital offers**:

  • Retargeting bonus: With a $500 minimum retargeting reservation, receive 10,000 bonus impressions (a $750 value)
  • AJ Daily & AJ Weekly ads: $300 bundle for AJ Daily and AJ Weekly display ads (a $500 value).

*One bull per page, multiple owners and logos allowed. Index and billing will include one owner.
**Digital advertising will promote the bull featured in the Bull Book and not sale day information or advertising. Digital bonus offers must be redeemed by June 1, 2026.

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