Dec. 16, 2014
FOR IMMEDIATE RELEASE
For more information contact:
Jena McRell, digital editor, at 816-383-5100 or jmcrell@angusjournal.com; or
Ashley Mitchell, assistant director of events and education, at 816-383-5100 or amitchell@angus.org.
ONLINE: Click here to download the application.
Apply for the 2015 Beef Leaders Institute
Submit applications by March 2, 2015, to be considered for the program.
The Beef Leaders Institute (BLI) is a premier leadership experience for American Angus Association® members that provides a look into the entire beef supply chain, while enhancing participant knowledge of the Association and strengthening their leadership skills. Angus producers between 25-45 years old are encouraged to apply for the eighth-annual BLI scheduled for June 22-26, 2015. Applications are due back to the Association by March 2, 2015.
“The annual Beef Leaders Institute is an impactful way to bring Angus breeders together to learn about their larger role in the beef cattle industry,” says Jaclyn Upperman, Association director of events and education. “We hope they leave the conference with a better understanding of how quality genetics improve the marketplace.”
The program brings Angus producers together in Saint Joseph, Mo., for a series of informative sessions, followed by a three-day tour across several industry segments. During the event, BLI participants are able to tour a beef harvesting and packing facility, retailer, fabricator, feedlots and other industry segments, including the American Angus Association. Those selected will also learn about the ultimate end product — the Certified Angus Beef® brand — and how the branded beef program drives demand for quality Angus genetics.
“BLI has given me the opportunity to learn more about the Association and to see other segments of the industry we don’t normally get to see,” said Dale Vitt, Fairview, Mont., who participated in the 2014 BLI. “Seeing all this will allow me to tell my customers that the beef industry does put out a safe product, and I can be a better advocate.”
The Association provides transportation, lodging, meals and materials during BLI. Attendees will be responsible for round-trip transportation between their home and either Kansas City or Saint Joseph, Mo.
To apply,
click
here or contact the American Angus Association at 816-383-5100. Information
can also be found on www.ANGUS.org.
ANGUS MEANS BUSINESS. The American Angus Association is the nation’s largest beef breed organization, serving nearly 25,000 members across the United States, Canada and several other countries. It’s home to an extensive breed registry that grows by nearly 300,000 animals each year. The Association also provides programs and services to farmers, ranchers and others who rely on Angus to produce quality genetics for the beef industry and quality beef for consumers.
For more information about Angus cattle and the American Angus Association, visit www.ANGUS.org.
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