The 2018 Youth Beef Leaders Seminar was held January 3rd-4th at the Certified Angus Beef Headquarters in Wooster, Ohio. As the American Angus Ambassador, I had the opportunity to attend along with about 25 individuals, primarily college students, from all over the country. There were young representatives from the American Angus Association, National Junior Angus Association, American National Cattlewomen, Certified Angus Beef and the Canadian Junior Angus Association. The 2-day event included a tour of the facilities, informative speakers, a hands-on experience in the meat lab, a quiz bowl and more! We spent the majority of our time in the new Education & Culinary Center.
Speakers presented on a wide variety of topics including an overview of the brand, supply development, added carcass value, brand sales, marketing, and beef advocacy. We learned about the history of the CAB Brand and how far it’s come since its start in 1978. The CAB brand was established to ensure the highest quality eating experience for consumers. There are 10 strict guidelines that must be met for a carcass to qualify as CAB.
- Modest or higher marbling
- Medium or fine marbling texture
- "A" maturity for each, lean and skeletal characteristics
- 10 to 16 square inch ribeye area
- 1,050 pound hot carcass weight or less
- Less than 1 inch fat thickness
- Superior muscling (restricts dairy influence)
- Practically free of capillary rupture
- No dark cutters
- No neck hump exceeding 2 inches
In addition to the educational value of the seminar, it was also a great networking opportunity. I had the pleasure of meeting young, passionate beef industry members and the CAB staff that are working to shape the brand.
One major takeaway for me was how prominent the Certified Angus Beef mission statement was throughout the experience. “To increase demand for registered Angus cattle through a specification-based, branded-beef program to identify consistent, high quality beef with superior taste.” With this mission in mind, I’m confident that the Angus breed will continue to lead the way in ensuring the highest quality eating experience for consumers.