ANGUS MEDIA

Angus Convention 2017

Comprehensive coverage from the Angus Media team.

I Am Angus | Fabric of Our Forebears Premieres Christmas Day

By Katy Holdener   |   American Angus Association
11/04/2017

“Personal portraits of the individuals responsible, directly or indirectly, for the production of Angus beef told across the mediums of film, photography and print.”

The words above represent the original description of the “I Am Angus” concept, initially developed by the Angus Media team in early 2010. Since the first segment premiered in October of the same year, the Association has released 36 complete films. Each film, broadcast on RFD TV and Angus TV, has garnered a following from thousands of cattle producers and consumers alike.

Telling the story of cattlemen and women, cattle feeders and beef industry icons give the rural community a voice in both the cinematography and printed journalism realms. Reaching thousands with each film and Angus Journal story, the “I Am Angus” productions allow the American Angus Association to broaden the reach of the Angus breed’s role in the beef industry.

We invite you to watch the trailer for the newest film, “I Am Angus | Fabric of Our Forebears” available on the new I Am Angus website. Check the website regularly for additional segments and accompanying Angus Journal stories and images as they are released throughout the year.

Fabric of Our Forebears

Premiering Christmas Day, “I Am Angus | Fabric of Our Forebears” dives into the rich heritage of the Angus breed and where the breed now exists across the world. From the original Aberdeen-Angus herds in Scotland to the plains of South Dakota, down to the bayou and everywhere in between, the Angus story is told from eight breeders’ perspectives in the latest film.

Join us as we tell the stories of how the eight cattlemen and women across the world are connected by a common thread, the legacy of the Angus breed.

Watch the Film

“I Am Angus | Fabric of Our Forebears” premieres at 7 p.m. Christmas Day on RFD TV.  The second airing will be at 7 p.m. CST on New Year’s Day on RFD TV.

After the film’s premiere, the show can also be found on the Angus TV Vimeo and Youtube channels. Feel free to share the trailer or film with your colleagues and social media network by clicking the “share” link under each video.

Thank you to our strong support system of followers for tagging along on the “I Am Angus” journey over the last seven years. We are proud to showcase the heart of rural America in the newest film. 

Editor’s Note

The articles used within this site represent a mixture of copyrights. If you would like to reprint or repost an article, you must first request permission of Angus Media by contacting the editor at 816-383-5200 or shermel@angus.media. Angus Media claims copyright to this website as presented.

We welcome educational venues and cattlemen to link to this site as a service to their audience.


Shauna Hermel
Editor
816.383.5270
shermel@angus.media

Media Requests

Looking to interview an Angus breeder? Need an expert on genomic technology? The American Angus Association is full of excellent resources to lead you to that next great story.

Contact Clint Mefford, director of communications, to set up an interview. You can sign up for news releases and weekly video news releases online.

Clint Mefford
Director of Communications
816.383.5143
cmefford@angus.org